Our company used them for several months, and they screwed up the order about 50% of the time. This is not an exaggeration. We also had a running joke of "expectation vs. reality" comparing their professional photos with the actual food delivered. We canceled about a month before they announced their closure.
This past winter, they announced that they had removed all refined sugars from their food. This meant no more maple cookies, which was a favorite bonus dessert with every meal.
Maple did a lot right with the user interface and the friendly, timed deliveries. They did a lot wrong with their menus and their food quality.
This past winter, they announced that they had removed all refined sugars from their food. This meant no more maple cookies, which was a favorite bonus dessert with every meal.
Maple did a lot right with the user interface and the friendly, timed deliveries. They did a lot wrong with their menus and their food quality.
4
That's a shame. I used Maple at my last job. A limited, daily-changing menu, seemed like a feasible idea.
But a service that delivers food from established restaurants does not make much sense in a market like NYC, as we have GrubHub and Seamless and Delivery and restaurants have their own online ordering.
There is a company called Arcade that features specific dishes form specific restaurants for delivery but I wonder if that pressures the featured restaurants, meaning they become overwhelmed and service to restaurant patrons not ordering from Arcade suffers.
But a service that delivers food from established restaurants does not make much sense in a market like NYC, as we have GrubHub and Seamless and Delivery and restaurants have their own online ordering.
There is a company called Arcade that features specific dishes form specific restaurants for delivery but I wonder if that pressures the featured restaurants, meaning they become overwhelmed and service to restaurant patrons not ordering from Arcade suffers.
2
Home delivery of food in NYC. Now there's an inspirational idea!
4
Chang is on a roll. Or would it be a bao? Lucky Peach, now Maple (just a "tiny investment").
Dude, you create delicious food. Poisonously unhealthy, but delicious food. That makes you a chef. Not an industrialist. You look and talk like a chef, stop with the delusions of grandeur. Your investors will thank you.
Dude, you create delicious food. Poisonously unhealthy, but delicious food. That makes you a chef. Not an industrialist. You look and talk like a chef, stop with the delusions of grandeur. Your investors will thank you.
8
Totally agree, stay in your lane Chang.
2
Look at what all that restaurant food did to David Chang: not healthy.
Cook at home. Eat a can of beans if you have to. It's cheaper, it's faster and it's healthier.
Stash the savings away for the future.
Cook at home. Eat a can of beans if you have to. It's cheaper, it's faster and it's healthier.
Stash the savings away for the future.
5
They didn't figure out how to make money. Either they didn't charge enough, or their expenses were too high.
An article delving into the details would have been interesting. Unfortunately, after reading this article all I know is that Maple shut down because because of some vague business school ideas about "leverage" and "scale" that ultimately mean nothing.
An article delving into the details would have been interesting. Unfortunately, after reading this article all I know is that Maple shut down because because of some vague business school ideas about "leverage" and "scale" that ultimately mean nothing.
12
An interesting story. Home delivery of restaurant-made food by an independent company is something I have not heard of until reading this article.
One orders pizza for home delivery. However, one usually goes to a restaurant primarily for food, but also for the atmosphere and ambiance. If I knew and liked the food of a certain restaurant, I might possibly order a direct delivery from them by a third party. But if one also likes the service and all the accoutrements there, what is the reason for ordering their food home?
One wonders, what is the economic longevity of such enterprises as Deliveroo and Ando.
One orders pizza for home delivery. However, one usually goes to a restaurant primarily for food, but also for the atmosphere and ambiance. If I knew and liked the food of a certain restaurant, I might possibly order a direct delivery from them by a third party. But if one also likes the service and all the accoutrements there, what is the reason for ordering their food home?
One wonders, what is the economic longevity of such enterprises as Deliveroo and Ando.
This is some hilarious stuff!
I wonder if Maple customers (and other investors!) knew that Chang's interest in the company was "tiny."
I wonder why so many people are incapable of simply admitting that they failed, and instead must attempt ridiculous spin about "leverage across a broader platform." The entire raison d'etre of Maple is being liquidated because it was a disastrous failure. Why not just say so?
It reminds one of Hillary Clinton. Before the election she derided Donald Trump, predicting he would refuse to accept his loss to her. But now it is she who has lost, and she who (as if she never attacked Trump on the very same grounds) refuses to accept that loss, blaming every other cause under the sun but herself. It is this character flaw that more than anything else actually explains her loss.
There is valuable lesson her for those who choose to learn it.
I wonder if Maple customers (and other investors!) knew that Chang's interest in the company was "tiny."
I wonder why so many people are incapable of simply admitting that they failed, and instead must attempt ridiculous spin about "leverage across a broader platform." The entire raison d'etre of Maple is being liquidated because it was a disastrous failure. Why not just say so?
It reminds one of Hillary Clinton. Before the election she derided Donald Trump, predicting he would refuse to accept his loss to her. But now it is she who has lost, and she who (as if she never attacked Trump on the very same grounds) refuses to accept that loss, blaming every other cause under the sun but herself. It is this character flaw that more than anything else actually explains her loss.
There is valuable lesson her for those who choose to learn it.
5
Dude, you really had to stretch it, but you managed to take a swing at HRC. What that has to do with a food article, is nothing of course, but you still got to kick at Hillary. Congrats, Bernie Bro.
9
But, if it is "do it yourself" after the delivery, then the clients miss a good and pleasant service of the meal in a restaurant, unless they have footmen to lay out and serve the food, and kitchen maids to do the dishes after, à la Gosford Park and Downton Abbey.